Research shows Brits still prefer holidays abroad


A survey conducted by the market research firm YouGov has revealed that, given the choice, most British holidaymakers would still prefer to take their breaks in foreign climes. The research, which questioned more than 2,000 adults about their getaway preferences, was carried out in response to a recent government-sponsored ‘Holiday at Home’ advertising campaign and suggested that over two thirds of respondents remain more inclined to embark on trips elsewhere. The study was commissioned by prepaid currency card company Caxton FX. James Hickman, their Managing Director, explained that he thought the results could be attributed to a number of factors, including the strength of the pound in foreign markets and a desire to escape the crowds that will be brought to the UK this year by the Olympic Games. With luxury South America tours and other overseas packages maintaining their popularity in challenging economic times, this survey has confirmed that Brits remain committed to exploring the world in style.